Micro, Small, and Medium Enterprises (MSMEs) play a pivotal role in developing the Indonesian economy. They represent a significant economic potential due to their capacity to generate employment opportunities and their potential for breaking through the international market.

In an effort to harness this potential, BRI, as Indonesia's largest bank, has once again organized Brilianpreneur.

This year's event revolves around the theme “Crafting Global Connection”, a reflection of BRI's ambition and commitment to encouraging MSMEs to expand their presence on an international stage. In this era of globalization, it is important for MSMEs to keep up with evolving trends and establish connections with the global community.